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Mixed Media featured in Voyage Chicago Magazine
Article Excerpt and photo courtesy of Voyage Chicago Today we’d like to introduce you to Dennis Orsinger and Steve Weber. Dennis and Steve, let’s start with your story. We’d love to hear how you got started and how the journey has been so far. Denny Orsinger: I was introduced to the out of home advertising industry […]
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Nielsen: Billboards drive Websites/Social Media better than anyone
Out of home (OOH) advertising is the most effective offline medium in driving online activity, according to a new study released by Nielsen. The study found OOH delivers more online activity per ad dollar spent compared to television radio and print. “OOH’s connection to digital media is undeniable,” said OAAA’s Nancy Fletcher. “OOH campaigns boost […]
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